A cross-section of example applications involving data management, insight generation, automation and reporting:
- Consumer research: Analyzing thousands of free form customer feedback samples from various social media feeds using custom text analysis algorithms
- Market study: Analyzing customer audio feedback and reactions to surveys and phone campaigns
- Employee and Operations analysis: mining work logs and CRMs to measure employee activity patterns, workloads and performance to identify success patterns and benchmark performance
Range of functionality implemented using software to facilitate these activities:
- Data integration: Extracting, merging and formatting data from mixed sources including: Excel files, CRMs, documents, websites, social media and cloud applications
- Developing new analysis methods, KPIs and visualization.